Conceiving a goal is not difficult to do. Most of us have no shortage of hopes and ambitions, and indeed these are the stuff of life. Yet at the same time, most of these seem far off from reality, if not “just a dream.” Many people attribute failure or success to a matter of luck. The fact is that success is a matter of setting targets and goals and having the tools to make them an actuality. Within this booklet are those tools—not just “motivation,” but also the principles and steps that anyone can take to be a success.